Book: The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media
Author: John Allen Hendricks
Pages: 302
Format: PDF
Language: English
ISBN10: 0739140035
The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.
No comments:
Post a Comment